Optional Meta Pixel and cookie choices

Last updated: September 29, 2026

If you opt in through Marketing preferences, BuildWithPXL uses Meta Pixel for page views and selected button and link clicks on specified public marketing pages, including our homepage, About page, pricing, and Info stories. Selected interactions include opening anonymized project examples. Click events contain a fixed button identifier and public page path, not form contents or link destinations. We use it to measure attribution and advertising performance.

After marketing consent, approved public campaign links may also be measured when they contain only supported UTM campaign tags and Meta click identifiers (fbclid). These values may be included in the public-page URL received by Meta and used for ad attribution. Do not put personal information in campaign labels. Unknown, malformed, duplicate, or oversized parameters disable Pixel tracking on that page. Account, Workspace, checkout, payment, and API pages remain excluded.

When enabled, Meta may receive cookie identifiers and browser, device, IP-address, referrer, and visited public-page URL information as part of its processing. Meta processes information under its own policy: https://www.facebook.com/privacy/policy/.

You may accept, reject, or later revoke optional marketing consent through the Marketing preferences control. Necessary cookies are separate and are not changed by this choice. Withdrawing consent stops future Pixel tracking; it does not erase processing that already occurred.

Automatic Advanced Matching, form scraping, Conversions API, and email or phone transmission are not enabled in the current implementation. Hashing identifiers would not make personal information anonymous.